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Rand Fishkin

For most companies, it’s absolutely vital to show up towards the top of Google’s search results. Being on the first page can send millions…

The Art Cave

The Art Cave is a cozy gallery and studio tucked away in a renovated warehouse in Santa Cruz. Previously a chewing gum factory, currently…

3Below

Like locking puzzle pieces, Scott and Shannon Guggenheim—or “Stannon” as they are fittingly known by their staff—are the producing entity and owners of 3Below,…

Robert Pesich

Poetry allows you to have these feelings, to explore your grief and joy. Poetry is a spit in the eye of the monster—a knife…

Authentic Imprints

Born and raised in South San Jose, Drew Scicluna found his way into the printing business at an early age. During high school and…

Manresa Bread: Avery Ruzicka

What drove me to bread is the relationship you have with it. That’s why I really think it’s where I’ve ended up. It’s because…

Tac-oh!

Tac-oh! seeks to set itself apart, even before its flavorful food touches your taste buds. Mexican with a Californian twist, the restaurant visually accentuates…

TCS Spotlight: B. Lewis

When Universal Grammar released the first installation of its Changing Same mix series this past October, Tommy Aguilar and company chose to kick things…

SETI Institute

I always like to joke that life didn’t grant me great sight, but at least I have great vision. This is how you create…

Second Hand Hustle

Seeking ’80s and ’90s swag? Jaypee Inguito’s your man. Through his store, Second Hand Hustle, and its offering of curated vintage men’s clothing, he hooks…